A little about me, the creator of KidCash and why I made this.
As a parent of two toddlers, there was a point at which I became tired of feeling out of control. I was tired of feeling like a bully whenever I was trying to tell him to do things my way. There were so many things that I wanted to teach them, and I just thought that there must be an easier way. A way where I didn't have to fight them, where things made sense. That somehow they would know that the rules exist because I love them and want the best for them. And then it dawned on me.
I have spent almost twenty years designing user experiences and products or people as a career. It means being in the field, making observations and learning how to motivate people towards their goals. I use incentives every day to get the job done. Once I thought about this as I do my day job, it became clear.
I am currently the Head of Product Design for Arianna Huffington's Thrive Global, a company that focuses on wellness and behavior change.
Behavior change takes a long time so how do you get your children to try things your way enough times to create a habit. KidCash is modeled after society. The same incentives that motivate and create morale in adult society are utilized by the system.
Currency is broken down to serve as a stronger way to help children focus on the messages regarding each important topic such as digital devices, nutrition, exercise, saving and giving. Violations are a way to introduce loss aversion, which has shown to be twice as powerful than gains to motivate adults. Bonuses create an element of surprise and delight to get kids over the tougher tasks before them. Gift dollars are a way to highlight the importance of generosity and empathy. Bank books teach the basic tenants of finance, something I thought was lacking in our educational system today. I brought it all together with a daily review process that not only makes the system easy as a concept to implement, but gives parents and children a set time to create valuable face-to-face communication.
The best thing I ever heard was a parent who reached out to me and told me that her son wanted to tell me something. The message was, "Thank you for making this. I think this will really help me out." It struck me because I wasn't even focused at the time from the child's point of view but it was only the beginning of many other notes of gratitude. To make something that can positively impact others is one of the most rewarding things I could dream of doing, but I want to do more.
I want this to be more than just a good product. Ultimately I want children to walk away with a great experience, and for families to keep close with the lines of communication open. I want children to learn more important lessons through exposure earlier on when it matters the most. I want the company to be an example of how you can be successful while keeping it Made In America. I want to use the sales of KidCash to help charities world wide and show other companies that you can grow a loyal customer base by doing social good. I basically want this product to help in any way that I can come up with because you can't take it with you.
My husband and I met in college but it wasn't until eight years later that we started dating. Fast forward to now, I am very proud of him and his long standing career as a Lieutenant in the FDNY. We have two bouncy toddlers and a dog that says hello...in English. We were both born and raised in Brooklyn New York and have no plans of leaving any time soon. Life is full of adventures that we enjoy one day at a time.
Danielle D. says...As a teacher, philanthropist, wife, and mother of a 12 year old boy with Aspergers...I can honestly say that KidCash is truly a blessing! Growing up, my son struggled with fairness and motivation to accomplish daily tasks. He...read more
Rolf L. says...This is the most innovative, ingenious, and NECESSARY tool in our upbringing arsenal! KidCash teaches our son discipline, the importance of earning and saving, the value of work, penalties for not following the rules, and overall structure. AND IT'S FUN...read more
Christina K. says...My LO is 3 1/2 and at first I thought she may be too young for Kid Cash. I am happy I started using it anyway. It is working wonders for us. She looks forward to saving "cash" for items. She is learning the valu...read more
Tre H. says... The KidCash system has been amazing in our home. The children no longer "nag" for things...the change was basically overnight...read more
Karen E. says...This kit has all you need to teach kids how their actions translate to money which in turn buys things/activities they want. Many people wait until kids are older to teach dollar-sense, when in fact kids as young as 2yo are...read more
Patrick H. says...In our home, we use many reward systems, especially since we have an autistic child. KidCash is so much more than a reward system, it is a parent education system. This ...read more
Bethany Stout. says...We love our KidCash system in our house! Instead of making limiting junk food and device time a negative experience, it has made it fun and easy! I highly recommend this program to anyone with ...
Melissa says...KidCash sets the foundation for us to build off. Really, it's almost like behavior therapy for M2. Her therapists have suggested various things in the past that KidCash helps us to incorporate and apply more...read more
Maria C. says...As an educator and a mom, I can’t begin to describe to you how important it is to teach children how to be financially responsible early on and to encourage them to make...read more
Ashley says...We’ve instantly seen an improvement in attitude. She’s also so excited about her cash, she even brought it to the restaurant and when she ordered lemonade, she “paid” the waitress. I’m hopeful...read more